29 August 2012 10:16
Department store John Lewis has announced an agreement with Barnes & Noble, the world's largest bookstore, to sell the US company's NOOK e-reader this autumn. The partnership with John Lewis will fortify Barnes & Noble's newly announced presence in the UK.
John Lewis is the first company outside the US to offer the NOOK devices its 37 UK stores and on www.johnlewis.com. Barnes & Noble will also offer NOOK devices and content to UK customers this autumn through its own online storefront, www.nook.co.uk.
"John Lewis is where knowledgeable customers turn for trusted advice on the best products to purchase, and they are a perfect partner to help launch NOOK in the UK," said Jamie Iannone, president of digital products at Barnes & Noble. "We look forward to bringing more choice and convenience to discerning UK customers with our critically acclaimed line of reading devices and expansive selection of content."
Ed Connolly, director of buying for electricals and home technology at John Lewis, said: "Always first with the latest technology, John Lewis is thrilled to be chosen as the premier UK launch retailer for the NOOK. This award-winning line of e-readers adds greater choice to this expanding category. We think our customers will love NOOK's adaptability thanks to its e-ink display and unique built-in GlowLight, perfect for day or nighttime reading."